MARUG Marketing Research Event

On December 15th 2009 the second Marketing Research Event will take place. This day is organized for Master Marketing Research students and for those who are interested and want to learn more from the wide world of Marketing Research.

We strongly suggest students following the courses Advanced Market Research and Marketing Model Building to participate and grab this experience. The day will start with an interesting and innovative lecture. After the break Accenture will fill up the rest of the day with the Accenture Afternoon. After the lunch break will all students be teamed up and work on a real-life case whereby Accenture will teach the tricks and tips concerning effective Marketing Research. At the end of the day there will be a social event at Cafe van Diepen!

The case of Accenture is about the same as last year, for students who participated last year it is up to you if you would like to join again. The Deadline for the sign up is Monday December 14th, 2009.

We would like to see all of you from 9:00 am on, at the Heerenhuis in Groningen dressed in business attire.

See you all the 15th!

The Marug Master Team 2009-2010
 

Programme of the day:

09.00 – 09.30 Reception with coffee & tea
09.20 – 09.30 Entrance open to Heerenzaal
09.30 – 09.35 Welcome by Chairman of MARUG Master Team,
Marjolein Hospers
09.35– 09.45 Welcome and Opening by day-chairman, J. Wieringa
09.45 – 10.45 Lecture 1
10.45 – 11.00 Break with coffee & tea
11:10 - 12:10 Lecture Accenture
12:10– 12:45 Lunch
12:40 – 12.50 Entrance open to Heerenzaal & start of the
“Accenture Afternoon”
12:50 - 16.50 Accenture case
17.00 – 18.00 Closing by day-Chairman, J. Wieringa & Social drinks.
 

Marketing Research Event