The National Marketing Battle (in Dutch: Nationale Marketing Strijd) is the largest Dutch recruiting event for academic students in the field of Marketing. The event is focused on students from various Dutch universities who are in the final phase of their studies and who are interested in marketing. During this event, you will get to know several well-known firms by the means of several activities such as inhouse days, challenging cases, interesting workshops, speed dates, recruitment lunches and dinners and network socials. For more information check out this page and their website.
The National Marketing Battle is an initiative of the Marketing Associatie Nederland (M.A.N.), an overarching consultative body of five marketing associations in the Netherlands. The organization of the National Marketing Battle rotates between the affiliated associations: Tilburg (Asset|Marketing), Maastricht (Scope|3MA), Amsterdam (MAA), Rotterdam (MAEUR) and Groningen (MARUG). The National Marketing Battle 2019 will be organized by a board from Groningen.
The National Marketing Battle Board consists of six students who almost dedicate a whole year to organizing this multi-day event. As a member of this board, you will be working on this event for a couple of hours every day, resulting in an average of 20 to 25 hours per week. The workload of each function differs throughout the year.
During your board year, you will gain a lot of hands-on experience in organizing a national event, you will develop yourself personally and you will be building on your future. Next to that, you will be in contact with companies, marketing associations in several student cities and of course fellow students on a daily basis. This will increase your professional network significantly.
- Number of board members: 6
- Language: Dutch-speaking students only
- Recruitment period: April (chairman) and May (other positions)
- Board period: June till February
- Workload: part-time, on average 25 hours per week
Note: The National Marketing Battle board of 2020 will not be recruited in Groningen but at another association of the M.A.N.
As the chairman, you are in contact with the supervisory board, which consists of members of the MARUG Board and former board members of the National Marketing Battle Board. You are responsible for coordinating, motivating and supporting your fellow board members. Therefore, it is important that everyone has a clear understanding of their personal functions from the beginning onwards. Next to that you will be responsible for operational matters, such as planning meetings and regulating various other additional tasks that are of importance for the whole board. Besides, it is of importance that there will be a friendly atmosphere within the board. Obviously you will be main contact for your fellow board members. Finally, you are the one that has to draw up an plan of action and a subsequent planning and you will be responsible for keeping track of this.
The treasurer is responsible for the financial administration. You will decide on the budgets, keep an overview of the balance sheet and keep track of the payments. At the start of your board year, you will establish a budget plan. Next to that, it is important to have some solid knowledge on the financial administration, so you can estimate which operational activities the board can and cannot execute. As the secretary you will be the main contact for students and you will be working on the subscriptions, the selection, the classification and the minutes of meetings.
As external relations your main task will be to recruit all the companies for both the inhouse days and the final phase. It is of importance that all the contractual agreements will be fulfilled. The external relations is the one who will be in contact with various companies. Therefore, it is necessary to possess a smooth talk and perseverance. This position can be very time-consuming; it is a huge challenge to approach and convince companies of the value of your event.
As the marketing coordinator you will be concerned with the brand recognition and the general promotion of the National Marketing Battle among students and the press. It is important to reach as many students as possible by organizing various promotion stunts and by using several promotion channels. Collaborating with the board of other marketing associations is crucial. In this position, you are really able to give free rein to your creativity.
One of the main task of the Day Coordinator is to find and negotiate about an appropriate location. You will be negotiating about prices, hotel rooms, lunches, decoration and so on. Besides that, will have to put together a detailed script which describes what will be happening at what moment and which persons are involved.
The National Marketing Battle Board 2019 consists of:
Chairman: Joey Nijnens
Treasurer and Secretary: Noël Klein Gunnewiek
External Relations: Elieke Weites
External Relations: Etienne Kick
Marketing Coordinator: Evi Gorter
Day Coordinator: Pam Coffeng
F.l.t.r: Elieke, Noël, Evi, Joey, Pam and Etienne
For more information about this board or about other committees, you can contact Julia Weekenstroo by e-mailing firstname.lastname@example.org or by calling 050-3637342. Of course, you can always visit our office at the Duisenberg Building, 5414.0032.