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General Description || Career Day 2018

General description

The MSc Marketing Career Day is an event that is part of the course Strategic Marketing. So, are you studying the master Marketing? Then make sure you do not miss this event. The day consists of several readings and workshops of diverse companies. During the workshops you get a change to get to know more about these companies and their field of marketing. And of course, there will also be a lunch! The Career Day is organized by the Master Marketing Team, and took place on the 3rd of October 2018.

Career Day 2018

On the 3rd of October, the MSc Marketing Career Day 2018 took place. This year, we collaborated with RTL, Wehkamp, JDE, Storm Digital, AdResults and MeMo2. Students had an interactive day filled with company presentations, challenging workshops and networking opportunities throughout. Coffee and free lunch was provided, as well as a couple drinks at our social at the end of the day.

RTL

RTL more than television

How do you know RTL? From our TV channels, from one of our live shows, from one of our digital platforms or perhaps from one of our subsidiaries? You check the latest news via RTL News and know whether it will rain or stay dry via Buienradar, watch The Voice together, relax with one of the series at Videoland or watch the latest stunt of StukTV with your friends. People flawlessly find our TV channels on their remote control and with RTL XL, Buienradar, Videoland, a network of YouTube channels and various program websites and apps, we are one of the largest online players. Through all these activities you are connected to us, RTL Netherlands.  'Let's Dance', 'Gabbers', 'Healthy Fest' are surprising live events from our Live Entertainment Branch. We invest in Dutch films and international blockbusters.

At RTL we work hard every day to make the best entertainment and to be the talk of the town. Whether you are at home, on your way to work or in the pub with friends, our goal is to provide you with relevant stories that matter and stimulate and nourish your curiosity. And we prefer to do that with young, up-and-coming talent. We have various internships and graduation spots and offer a challenging traineeship, where you are in the driver’s seat. Within a fixed structure, you decide what you want to discover: Both of RTL and offcourse of yourself. Curious? Check our website: www.werkenbijrtl.nl for more information.

Wehkamp

We want to become the # 1 in the heads and hearts of families in the Netherlands.

That is our vision. Our mission is to make the lives of families in the Netherlands more beautiful and easier.
For more than 65 years we have come home to families in the Netherlands. In these years, a lot has changed around us, but we’ve always had the same focus: personal convenience for our customers, a diverse and surprising assortment and a service that exceeds our customers’ expectations. Today, wehkamp is the online department store for families. We have more than 400,000 different products from more than 2,000 brands in the field of fashion and living.
Our clients tell us that happiness is not only in big moments, but in the small things: a spontaneous pillow fight, a compliment or a hug.

Offering surprisingly beautiful moments to our customers, every single day.  That is our purpose. That's how we want to make a difference.

JDE

Your actions have impact at JACOBS DOUWE EGBERTS, just like the actions of our 15.000 passionate associates in over 100 countries. We are proud to be part of millions of people’s lives with iconic brands including Douwe Egberts, L’OR, Senseo, Pickwick, Piazza D’Oro, Jacobs, Tassimo, Moccona, Kenco, Pilao and Gevali. The impact that our associates have on the organization, the brands and each other, contributes to delivering on JDE’s promise: a coffee for every cup. Your actions have impact.

In the Netherlands more than 2.100 colleagues work together to contribute to the success of our iconic brands. We offer our associates from all disciplines - from Sales and Marketing to R&D and Supply Chain - many opportunities to contribute to the coffee and tea experience of tomorrow. Your actions here will get noticed and have an impact on our organization, our brands, our products and your personal development.

What is it like to work at JACOBS DOUWE EGBERTS?
We are passionate about coffee and our associates challenge the status quo, focus on creating the future of coffee and pursue mastery in everything we do. Working with us means you’ll be making an impact in a fast-paced, collaborative environment. We work as a team, celebrating success and supporting one another. Our associates work with a diverse group of like-minded people, in an innovative environment committed to do the right thing. We offer you the freedom and space to deliver above and beyond. Our various talent programs have one clear goal: become the best version of you.  We know that when you grow, we grow!

Want to make an impact? Visit JDE Careers at www.werkenbijJDE.nl

Storm Digital 

Storm Digital is a growth marketing agency. Working across all digital area’s, we provide rapid and sustainable growth for companies like KLM, ABN AMRO & Rituals. We accelerate growth in a digital era. 

Digital first.

Marketeers are focused on getting their audience interested in their product and/or service. However, the way to do this nowadays is substantially changing. Marketing has become digital first. We are convinced that you can only be successful when technology, data, campaigns and creation come together.
Growth marketing focuses on realizing growth outside the traditional silos of marketing. The power is in the combination of all four elements. For the entire marketing strategy, but also within specific campaigns.

Our way of working.

We distinguish us from other agency’s with a pressure cooker method which is best described as ‘strategic success with the power of execution’. Several specialists from multiple disciplines (data, technologie and marketing) work together to find a solution for a concrete case within a short period of time. This means no endless strategic meetings and ditto reports, but real results and simply your strategy working.

What we offer.

A kickstart in your digital career. Working at Storm Digital means working on the frontline of digital marketing. Where you get the opportunity to work on the latest challenging, complex cases and work closely with talented and experienced digital savy’s from which you can learn continuously.
We understand it’s important for you to develop yourself, we agree. During your internship or employment we offer you training and lots of opportunity to broaden yourself into other specialties. On top of that you will be frequently mentored by an experienced colleague. 
Are you ready to kickstart your career? Start growing and attend our workshop.

AdResults

AdResults is a full-service strategic online marketing agency. We focus our services on the top-500 advertisers in the Benelux countries. Say what you do and do what you say. Honest and straightforward, enthusiastic and committed. This is the best way to describe our approach. We can offer the best services in the field of online marketing, because we know what is important for our clients. At the same time we will always tailor our services to the specific needs and wishes of our clients. Our slogan is there for a reason “We mind your business, We mind your AdResults”. The co-operation with AdResults is characterized by commitment and knowledge sharing: real partnership and being truly cooperative and intertwined with the business of our clients.

All AdResults consultants have a passion for online marketing. Our joint years of online marketing experience has made us know where to make the difference. Always staying up-to-date with new innovations helps us know how to get things done the right way. And above all: how to further improve them! Our experience can ensure you that AdResults will think out of the box and manage online marketing differently. As we are working in an incredibly fast developing field, we are accustomed to the constant challenges of sorting out complex issues and solving complicated problems. This inspires us to continuously improve and fine-tune our services.

The services provided by AdResults focus on online marketing consultancy (advice) and campaign management. AdResults is not a a web developer or a designer agency. The advice of AdResults focuses on improving of the websites (website optimization) of our clients and achieving greater return on advertising campaigns (search advertising). Control through webanalytics is of great importance (Google Analytics). If we have optimized all your channels, then we can expand the online marketing efforts, for example by deployingaffiliate marketing or Facebook advertising.

MeMo2

Dutch independent marketing, research and business consulting agency MeMo² is specialized in measuring, refining and improving advertising effectiveness. Unlike traditional research agencies, MeMo² is able to improve the transparency, accountability and ROI of all crossmedia investments by means of innovative methods and tooling. During this session MeMo² will elaborate on the transition from traditional descriptive research (What happened? Why did it happen’) to predictive research (How to shape the future). MeMo² will present the Outdoor Ad Impact Forecaster, a big data machine learning tool that helps advertisers predict the impact of their outdoor campaign. Are you as marketing expert able to predict the impact of an outdoor ad?